TiVo won the court battles, but lost the TV war
In the 2000s, TiVo reached heights few companies ever achieve. Like Google and Xerox, its name became a verb. People had to “TiVo” the new episode of Battlestar Galactica or game 4 of the Red Sox vs. Cardinals, not “record” it. While it didn’t invent the DVR, TiVo popularized it and many of the features…
